Unprecedented Times

A little over five years ago, I was in the process of making my fashion design dreams come true. I had designed several repeating patterns for the streetwear brand called Berried Alive I was running with my husband Charlie. And then the pandemic happened. It felt like the dream I had been so positive was about to come true was swept out from under me. People kept using the term “unprecedented times” to describe that feeling where none of us knew what was going to happen or if things would ever go back to normal. I know unprecedented times can and will happen without any warning, and I truly know that there isn’t a “right” time to start a business. Starting a new business is hard and scary no matter what year it is. I’ve learned to not only accept the limitations but make the most of them, and now I can pivot like a champion. I’m not letting the word ‘almost’ feel hopeless this time.