The Layered Fruit Pattern
The Layered Fruit pattern in my Still Life collection is the result of a lot of learning and experimentation, and it also tells the story behind the brand itself. I was taking a lot of courses through Skillshare last year on pattern and surface design for textiles. One of the courses was on how to make a layered pattern, which I chose to do with this pattern, and another course was on creating a pattern collection, which is actually how the seed of the House of Caswell idea was planted.
The Dot Pattern
There are two main inspirations for the dot print. The first one is strawberry seeds. For anyone familiar with my background, you’ll know that most of the art and design work I did for Berried Alive was fruit themed. And that’s why the first collection for House of Caswell is fruit themed as well, because I think it’s important to keep who we’ve been in mind as we discover who we’ll be next.
The Rorschach Pattern
Every artist’s work tends to be a little bit autobiographical, and I each piece I create tells a story from my life. The story behind this particular pattern is that I was a psychology major in college.
The House of Caswell Pattern
I wanted to make a pattern that was equal parts retro and futuristic, and that’s how the House of Caswell pattern (and later the logo) was born.