Notes from the Studio

Honest, a little messy, and full of creative energy — stories from the House of Caswell.

Brand Stories - Lavendula: A Color Story

For all you fellow color lovers (chromatophiles?) out there, I want to talk a bit about the color I've chosen to represent the House of Caswell brand on the website... Read more...

Still Life Collection - Fit Samples

Trying on the first fit sample of my satin hoodie The other day, I received the first set of fit samples for the inaugural House of Caswell collection. Since the... Read more...

Still Life Collection - A Capsule Wardrobe

A packing list for my imaginary dream vacation. There is no instruction manual for starting a fashion brand. Or, rather, there are millions of them, but none of them seem... Read more...

Brand Stories - A Circular Path to Fashion

Me and my trusty colored pencils, circa 2000 Nobody would ever say that my path to becoming a fashion designer was a straight one, but you could easily say it... Read more...

Brand Stories - Unprecedented Times

A little over five years ago, I was in the process of making my fashion design dreams come true. I had designed several repeating patterns for the streetwear brand called... Read more...

Being in Business Means Learning to Fix Your Mistakes

Any business can be boiled down to a series of choices. At first it’s the founder making the choices, but eventually the choices also might belong to the investors, employees... Read more...